Senior Visual Designer & Art Director
Website Design / Art Direction / UX/UI Design
Led the visual design team in creating a responsive website for Synchrony HOME, a consumer financing platform connecting customers with retailers nationwide. Working within established brand guidelines, I translated the client's visual identity into a cohesive digital experience that balanced brand consistency, intuitive navigation, and business objectives.
Designed comprehensive desktop and mobile experiences with a focus on clear information hierarchy, engaging visual storytelling, and guiding users through the customer journey. The result was a polished, user-focused website designed to encourage engagement and support conversion.
Agency: Look Listen
Role: Lead Visual Designer
Client: Synchrony HOME